INDEX / DIRECTORY / MONDAY.COM

Monday.com🇮🇱

CRM & Business ApplicationsWorkplace Collaboration 84 CITED SOURCES UPDATED 2026-08-29 METHOD V6.4
Complicity Index score 808 /1000 A Tier A - Extreme
Military ↗ 0.00 Digital ↗ 5.50 Economic ↗ 9.10 Political ↗ 3.50
OWNERSHIP TREE 1 brands and group businesses View all

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Key Findings

  • Economic: Monday.com is Israeli-incorporated, Tel Aviv-headquartered, maintains a large Israeli engineering workforce and offices, and in 2026 launched an Israel-anchored corporate venture programme while acquiring/investing in Israeli AI companies.1, 2, 3
  • Political: The company’s own case study describes its platform supporting Israel’s National COVID-19 Command & Control Center across civilian and military agencies; it also maintained an Israel public-sector sales role and publicly expressed support for Israel after 7 October 2023.4, 5, 6
  • Digital: A Ministry of Defense tender for one year of Monday.com licences was posted in December 2024; the audit does not verify an award, purchaser relationship, value, or security end user.7
  • Not found: No public evidence identified of a verified Israeli military/security contract, defence-specific product, weapons or surveillance capability, settlement operation, or direct supply-chain relationship with Israeli defence primes.1, 8, 9

Target Profile

FieldDetail
Company Namemonday.com Ltd.
JurisdictionCompany limited by shares organized under the laws of the State of Israel.1
Headquarters6 Yitzhak Sadeh Street, Tel Aviv, Israel.1
SectorSubscription-based cloud work-management / “Work OS” software platform.1
OwnershipIndependent Nasdaq-listed company (ticker: MNDY) since its 2021 IPO; Roy Mann is documented as the largest individual shareholder, and the founders retain specified governance rights through founder shares.1, 10
Key Executives / GovernanceCo-CEOs and co-founders Roy Mann and Eran Zinman; board chair Jeff Horing; directors include Gili Iohan, Ronen Faier, Aviad Eyal, and Avishai Abrahami. Adi Dar is Chief Customer Officer.10, 11
Israeli-Nexus SummaryIsraeli-domiciled SaaS company with substantial Tel Aviv operations, Israeli tax status and capital deployment, documented government-sector engagement, and no verified defence, settlement, or surveillance nexus in the reviewed record.1, 4, 8

Key Facts:

Executive Summary

Monday.com is an Israeli-incorporated, Tel Aviv-headquartered public SaaS company whose commercial product is a cloud-hosted work-management platform. Its principal Israel/Palestine nexus in the audited record is economic: its headquarters and principal engineering hub are in Tel Aviv, it holds Israeli Preferred Technological Enterprise status, and it has continued Israel-based expansion and capital deployment through office leasing, investments, an acquisition, and the 2026 launch of monday Ventures.1, 2, 3, 13

The clearest political/public-sector nexus is a company case study describing use of the platform for Israel’s National COVID-19 Command & Control Center. The study says it connected government agencies and refers to coordination among civilian and military agencies. A search-indexed job listing also described an Israel Public Sector sales role managing an existing government customer portfolio and pursuing new opportunities. These facts document government-sector commercial activity, but do not establish military targeting, surveillance, or weapons-related use.4, 5

The digital record includes an Israeli Ministry of Defense tender posted in December 2024 for “One year Monday.Com Licenses.” The audit treats this as a tender notice, not a verified contract: it does not establish an award, supplier, value, implementation, or end user. Monday.com provides Israeli-region cloud data residency through AWS and uses AWS and Google Cloud infrastructure, but the record identifies no Project Nimbus role, intelligence-agency contract, offensive cyber product, biometric technology, or surveillance-derived AI training.7, 14, 15

The reviewed evidence does not support a military-domain finding. No public evidence identified of a verified Israeli security-body contract; defence-specific product; weapons, tactical, targeting, or surveillance capability; defence-prime supply relationship; settlement facility or operations; or military/logistics support. Former IDF service or prior defence-sector employment of individuals now associated with the company does not itself demonstrate a current company defence relationship.8, 9, 11

The fixed, human-vetted V4 result is BRS 808, Tier A (Extreme). Its principal driver is Economic 9.10, reflecting the company’s direct and continuing Israeli economic presence. The score is not a finding that every allegation made by boycott sources is substantiated: public scrutiny, customer non-renewals, and advocacy listings are recorded separately from verified operational evidence.2, 16, 17

Timeline of Relevant Events

DateEvent
2012The company was founded in Tel Aviv as daPulse Labs Ltd. by Roy Mann, Eran Zinman, and Eran Kampf.18
December 2017daPulse Labs Ltd. was renamed monday.com Ltd.18
June 2021Monday.com became a Nasdaq-listed public company under ticker MNDY.1
March 2023Geneva Graduate Institute students documented a boycott/non-use position concerning required Monday.com use; the open letter did not provide primary evidence of a defence-supply relationship.17
7 October 2023Monday.com publicly expressed support for Israel; it reported approximately 100 employees called to IDF reserve duty and supported civilian volunteer coordination through its platform.6, 19
November 2024Ireland’s Residential Tenancies Board signed a replacement system after staff objections to its Monday.com relationship.16
17 December 2024An Israeli Ministry of Defense tender titled “One year Monday.Com Licenses” was posted, with a 1 January 2025 deadline; award and implementation remain unverified.7
January 2025Monday.com announced a Tel Aviv office expansion and reported plans to increase Israeli headcount.2
March 2026Monday.com/monday Ventures led a reported $10 million seed round in Israeli startup Blocks.diy.20
May 2026Monday.com acquired Tel Aviv-headquartered voice-AI company OneAI; the purchase price was not publicly disclosed.21
June 2026The company formally launched monday Ventures, described as an Israel-anchored venture programme with capacity of up to $200 million; approximately $50 million was reported live, with remaining deployment subject to board approval.3

Corporate Overview

Monday.com is a cloud-software business rather than a manufacturer, retailer, or physical-goods distributor. Its product is delivered by subscription and its filings describe no physical-goods supply chain. Consequently, the reviewed record identifies no settlement-origin sourcing, agricultural-import relationship, product-labelling issue, machinery activity, or construction/infrastructure provision.1, 8

The Israeli parent is supported by wholly owned overseas subsidiaries, while the company’s principal executive offices and R&D operations remain in Tel Aviv. The audit records offices in New York, Denver, London, Warsaw, Paris, Munich, São Paulo, Sydney, Melbourne, and Singapore, and finds no public evidence of an office, subsidiary, sales operation, dealership, reseller, or franchise in West Bank, East Jerusalem, or Golan Heights settlements.1, 12, 22

The company has no identified controlling corporate parent, government equity stake, government golden share, or government board appointee. Its founders’ Israeli military-service history and the professional history of its Chief Customer Officer are documented background facts, but the reviewed materials do not establish an ongoing IDF, Ministry of Defense, or Elbit role for those individuals while employed by Monday.com.1, 9, 11

Domain Summaries

Military: Military

Mechanism of Involvement

No public evidence identified of a Monday.com contract, tender award, framework agreement, memorandum, or verified supply relationship with the Israeli Ministry of Defense, IDF, Israel Prison Service, Border Police, or another Israeli security body in the bounded checks.8 The Ministry of Defense tender cited in the digital audit could not be independently verified as an award and cannot support a procurement finding.7, 8

No public evidence identified of a military, tactical, ruggedised, mil-spec, targeting, weapons-integration, fire-control, or other defence-specific product line; an export licence or end-user certification for Israeli military/security use; supply-chain integration with Elbit, IAI, Rafael, or another defence prime; or base-support services.8 The company’s disclosed offering is general-purpose work-management software, which does not itself establish military end use.8

Counter-Arguments and Evidence Limits

The strongest defence is that Monday.com is a civilian B2B work-management SaaS provider and the reviewed filings disclose no defence product, defence customer, weapons capability, or relevant export-control action. Its October 2023 emergency-response activity concerned civilian organisations, NGOs, aid, blood donation, transport, fundraising, missing-person tracking, and communications; the account did not identify a military, police, prison-service, or settlement recipient, or kinetic, surveillance, targeting, or weapons-related output.8

The record also requires care with personnel and partner references. Adi Dar previously held senior roles at Elbit and had earlier IDF service, while director Avishai Abrahami served in an IDF intelligence unit; neither fact establishes a current company relationship with the IDF or defence industry. Similarly, a Who Profits Matrix IT profile lists “Monday” among general partners but does not evidence support for Matrix’s defence activity.9, 11

Named Entities and Evidence Map

Digital: Digital

Mechanism of Involvement

Monday.com operates cloud services using AWS and Google Cloud and offers data residency in the United States, European Union, Australia, and Israel. AWS launched its Israel region in August 2023; Monday.com documents an Israeli-region option.14, 15 The company’s principal R&D operations are headquartered in Tel Aviv.1

An Israeli Ministry of Defense tender for one year of Monday.com licences was posted in December 2024. It is the concrete defence-sector technology lead in the record, but the evidence does not verify award, use, deployment, end user, or a continuing contract.7, 8 The company also documented a COVID-era Israeli government case study involving coordination among government, civilian, and military agencies; this is a government-use case, not evidence of surveillance or a digital-weapons function.4

Counter-Arguments and Evidence Limits

No public evidence identified of contracts or service agreements with Mossad, Shin Bet, Unit 8200, or another Israeli intelligence agency; of offensive cyber capabilities, exploit tools, or digital weapons; or of facial recognition, biometric identification, behavioural analytics, or gait-analysis technology.15 Monday.com is not identified as a Project Nimbus contractor, subcontractor, or named sub-service provider.15

The claimed 2023 acquisition of Seasalt.ai was not substantiated: the audit found Seasalt.ai to be an independent Seattle-based company and found no Monday.com acquisition. No public evidence identified that Monday.com AI systems were trained on surveillance-derived data, intercepted communications, or occupied-territory population data.15

Named Entities and Evidence Map

Economic: Economic

Mechanism of Involvement

The economic nexus is direct and continuing. Monday.com is an Israeli-incorporated parent with Tel Aviv headquarters and a principal Israeli engineering/product-development hub. It reported Israel-located property and equipment valued at $76.4 million as of June 2024 and announced a $200 million, 11,000-square-metre Tel Aviv office lease in January 2025 alongside its existing TOU Towers footprint.1, 2, 23

The company’s Israel-directed capital deployment continued in 2026: it invested in Blocks.diy, acquired OneAI, and formally launched monday Ventures. The venture programme is described as “Israel-anchored, globally relevant,” with capacity up to $200 million, an initial reported $50 million deployed, and a focus including enterprise AI, workflow automation, cybersecurity, and data infrastructure. No public evidence identified of a monday Ventures investment specifically in a defence, weapons, or settlement-linked company.3, 20, 21

Monday.com has held Preferred Technological Enterprise status since 2019. The audit records that the status can make qualifying IP-derived income eligible for reduced tax treatment, while the company stated it did not utilise associated benefits in FY2024 or FY2025.13 SEC reporting does not separately disclose Israeli revenue; a 2023 press account cited company commentary that Israel represented about 5% of revenue, with no newer public breakout identified.24

Counter-Arguments and Evidence Limits

The company’s Israeli domicile, tax base, employment, office expansion, and direct investments document economic connection to Israel, but they do not prove settlement-specific activity, military contracting, or a state ownership relationship. No public evidence identified of offices or operations in settlements, Israeli sovereign-debt underwriting, Israel Bonds activity, or third-party Israeli fund holdings beyond Monday.com’s own direct venture investments and acquisitions.22, 25

The company is not named in the reviewed OHCHR settlement-business database, Who Profits’ dedicated company profile list, Amnesty’s December 2024 identified-company list, or cited Norges Bank/KLP settlement-linked exclusion decisions. These are scoped negative findings rather than proof that no relationship of any kind exists.26, 27

Named Entities and Evidence Map

Political: Political

Mechanism of Involvement

Following 7 October 2023, Monday.com publicly expressed sympathy and support for Israel, reported Israeli employees’ reserve-duty call-ups, and used its platform for Israeli civilian volunteer and crisis-coordination projects. Reported activities included blood-donation coordination, displaced-family housing matches, and donation/volunteer management; the record characterises these as civilian-crisis infrastructure.6, 19

The company’s COVID case study describes a government system connecting four agencies and coordinating civilian and military entities. It also maintained an Israel Public Sector sales role for government customers. These facts support a documented Israeli government-sector commercial relationship, but the audit does not establish that its platform was used for targeting, settlement administration, surveillance, or weapons operations.4, 5

Monday.com Foundation was incorporated in February 2024 as an Israeli Public Benefit Company after the Digital Lift programme’s civilian-response work. The audit found no public evidence of an equivalent Emergency Response Team, Digital Lift, or Foundation deployment for Palestinian civilians or Gaza-based humanitarian NGOs, although it records similar programmes for Ukrainian refugees and a vaccine-rollout system in Eswatini.19, 28

Counter-Arguments and Evidence Limits

Monday.com states that it operates independently of any government and rejects violence and terror. No public evidence identified of a government ownership stake, state board appointment, formal critical-infrastructure designation, registered US PAC, US or UK lobbying registration, or corporate donations to FIDF, JNF/KKL, Lev Echad, Regavim, or Im Tirtzu.16, 29

No public evidence identified of offices or franchises in settlements; of employee reprisals for pro-Palestinian speech; of conflict-related content moderation; or of a public statement by the company or its co-founders specifically addressing Palestinian civilian casualties, Gaza’s humanitarian conditions, the ICJ advisory opinion, or ICC arrest warrants.22, 29

Boycott-directory listings and the Irish RTB non-renewal document public scrutiny and consumer/institutional decisions, not proof of military or settlement conduct. The RTB’s decision followed staff objections and a replacement-system procurement; it is not evidence of a defence contract.16, 17

Named Entities and Evidence Map

Complicity Index Score (V4)

DomainIMPV-Domain Score
Military0.000.000.000.00
Digital5.507.009.005.50
Economic9.107.809.109.10
Political3.507.009.003.50

V_MAX is driven by Economic: Israeli incorporation, headquarters, R&D/employment base, property and office commitments, tax status, and continuing Israel-directed investment activity. Digital reflects the documented Ministry of Defense tender and Israel-region infrastructure while preserving the absence of a verified award or surveillance/digital-weapons evidence. The method is scale-free - Impact × magnitude/proximity - evidence-only and human-vetted.

Methodology Note

Footnotes

  1. https://www.sec.gov/Archives/edgar/data/0001845338/000117891325000852/zk2532825.htm ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7 ↩8 ↩9 ↩10 ↩11 ↩12 ↩13 ↩14 ↩15 ↩16

  2. https://www.calcalistech.com/ctechnews/article/byddl2ou1l ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7

  3. https://www.calcalistech.com/ctechnews/article/bn7fw1do4 ↩ ↩2 ↩3 ↩4 ↩5

  4. https://monday.com/blog/es/trabajo-remoto/israeli-government-control-center-case-study/ ↩ ↩2 ↩3 ↩4 ↩5 ↩6

  5. https://www.thejournal.ie/israeli-companies-ireland-6595020-Jan2025/ ↩ ↩2 ↩3 ↩4

  6. https://www.linkedin.com/posts/mondaydotcom_we-unequivocally-stand-with-israel-and-its-activity-7117211546824372224-Q08t ↩ ↩2 ↩3

  7. https://www.globaltenders.com/latest-tenders/IL01646-ministry-of-defence ↩ ↩2 ↩3 ↩4 ↩5 ↩6

  8. https://www.sec.gov/Archives/edgar/data/1845338/000117891326000870/zk2634436.htm ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7 ↩8 ↩9 ↩10 ↩11

  9. https://www.sec.gov/Archives/edgar/data/1027664/000091068009000097/f6k030109.htm ↩ ↩2 ↩3 ↩4 ↩5 ↩6

  10. https://www.sec.gov/Archives/edgar/data/1845338/000110465921074585/tm211978-11_f1a.htm ↩ ↩2

  11. https://www.sec.gov/Archives/edgar/data/1845338/000117891324003586/exhibit_99-1.htm ↩ ↩2 ↩3 ↩4 ↩5

  12. https://www.sec.gov/Archives/edgar/data/1845338/000117891326000870/ex8-1.htm ↩ ↩2

  13. https://www.sec.gov/Archives/edgar/data/0001845338/000117891324000943/zk2431098.htm ↩ ↩2 ↩3

  14. https://support.monday.com/hc/en-us/articles/4404392703250-Data-residency ↩ ↩2 ↩3

  15. https://www.sec.gov/Archives/edgar/data/1845338/000117891322001148/zk2227415.htm ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7 ↩8

  16. https://www.thejournal.ie/israeli-companies-ireland-6595020-Jan2025 ↩ ↩2 ↩3 ↩4 ↩5

  17. https://thegraduatepress.org/wp-content/uploads/2023/03/an-open-letter-to-the-geneva-graduate-institute-.pdf ↩ ↩2 ↩3 ↩4

  18. https://www.calcalistech.com/ctechnews/article/s1n8cixqjl ↩ ↩2

  19. https://www.calcalistech.com/ctechnews/article/h15lenent ↩ ↩2 ↩3 ↩4

  20. https://techfundingnews.com/blocks-diy-raises-10m-from-mondaycom-ai-work-automation/ ↩ ↩2 ↩3

  21. https://arnontl.com/news/oneai-sale-transaction-to-monday-com/ ↩ ↩2 ↩3

  22. https://www.ohchr.org/en/business/bhr-database ↩ ↩2 ↩3

  23. https://www.sec.gov/Archives/edgar/data/1845338/000117891324002538/exhibit_99-1.htm ↩

  24. https://www.stocktitan.net/sec-filings/MNDY/6-k-monday-com-ltd-current-report-foreign-issuer-88b81957c291.html ↩

  25. https://www.banktrack.org/event/report_launch_dont_buy_into_occupation_2025 ↩

  26. https://www.whoprofits.org/companies/all ↩

  27. https://www.amnesty.org/en/wp-content/uploads/2024/12/IOR4088472024ENGLISH.pdf ↩

  28. https://www.calcalistech.com/ctechnews/article/h15lenent ↩

  29. https://www.opensecrets.org/ ↩ ↩2

  30. https://ir.monday.com/corporate-governance/board-of-directors/default.aspx ↩