INDEX / DIRECTORY / WISE / POLITICAL

wise POLITICAL

POLITICAL AUDIT UPDATED 2026-07-07
Political Score 2.45 /10 D wise - BDS-1000 299
Political 2.45

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Political Audit: wise

Corporate Communications & Public Stance

No official, proactive Wise corporate statement addressing the Israel-Palestine conflict or the Gaza humanitarian crisis has been identified; the only company comments located are narrow, reactive responses to press inquiries about specific account freezes, rather than proactive policy statements 12. When approached by journalists in January 2024, a Wise spokesperson stated: “As a regulated financial institution, we provide our service, where permitted by law, to customers regardless of their personal characteristics, including their nationality” 12. The same spokesperson added: “We never take the decision to deactivate an account lightly and this is always the result of a thorough review by our team. Throughout, we keep the customer informed of the process” 1.

This stands in contrast to Wise’s institutional response to the war in Ukraine, where the company issued an explicit solidarity statement - “This war is a tragedy and we stand with Ukraine and its people, including all our Wisers and their families and friends” - waived transfer fees on donations to Save the Children, UNHCR, CARE and the Ukraine Red Cross Society, donated £100,000 to UNHCR, raised transfer limits, and cut fees on transfers to Ukraine in 2022 3456. No equivalent Wise statement of solidarity, fee waiver, or direct donation programme aimed at Gaza or Palestinian civilians has been identified in the sources reviewed 12; No public evidence identified of a Gaza-focused charitable initiative comparable to the Ukraine programme.

Wise’s public communications also diverge on Russia: following the 2022 invasion, Wise suspended and restricted money-transfer services for Russia-based customers 789, and UK regulators subsequently found that Wise Payments had breached Russia sanctions regulations, allowing a sanctions target to withdraw funds - enforcement action reported in August 2023 10111213. Wise’s 2017 Israel market launch and its 2022 partnership with Israeli credit-card company Max were both framed in company and trade-press communications strictly as standard commercial expansion, with no geopolitical framing identified 141516.

Operations in Occupied or Contested Territories

Wise has offered money-transfer services to Israel, including ILS transfers, since at least 2017, and expanded this presence via a 2022 partnership with Max - one of Israel’s largest credit-card companies - giving Max’s “more than one million customers” access to Wise transfers in 32 currencies 141516. By contrast, Wise does not support Palestine (West Bank/Gaza) as a send-to or resident country: independent guides and Wise’s own country-support help page confirm Palestine is absent from the list of supported destinations, meaning Palestinian residents cannot hold Wise accounts, send or receive funds via Wise, or use a Wise card 1718. No public evidence identified that Wise, Max, or any named Wise partner operates a physical branch, dealership, reseller, or franchise location inside an Israeli settlement in the West Bank, East Jerusalem, or the Golan Heights; Wise is an online-only service and no settlement-linked activity by Max was identified in the sourcing reviewed.

Wise is not named in the UN OHCHR Database of Business Enterprises operating in Israeli settlements, which listed 158 enterprises (predominantly construction, real estate, banking, mining/quarrying, telecom, and retail) in its September 2025 update; no fintech or payments companies appear in the database per the sources reviewed 192021. Wise is likewise absent from the AFSC Investigate “Banking and Financial Services” tag page, which names Western Union but not Wise/TransferWise 22. No public evidence identified of Wise appearing in Who Profits company listings; searches returned only an unrelated company (“Aqwise-Wise Water Technologies”).

Legal & Regulatory Scrutiny. A legal case was launched, per the European Legal Support Center (supported by the Progress Lawyers Network), on behalf of two Palestinian women resident in Italy whose Wise Europe SA accounts - active for over a year with regular salary deposits - were closed without notice in October 2023; the case is before the Court of First Instance of Brussels and alleges breach of contract, abuse of rights, violation of consumer protection law, and unlawful discrimination, and remains ongoing as of the most recent sourcing reviewed 23. Novara Media reported (3 January 2024) that of roughly 400 Palestinians in a professional network’s talent pool, a dozen had Wise or Payoneer accounts blocked in the three weeks following the 7 October 2023 attack, without explanation, and documented individual cases including a displaced Gaza resident and a dual-national blocked for over two months 2. Twenty Palestinians in total were reported to have had Wise/Payoneer accounts terminated after 7 October 2023, characterized by reporting and legal sources as a pattern of “de-risking” - blanket denial of service based on nationality or geography rather than individualized risk assessment 1223. Experts cited in reporting attributed the closures to disproportionate compliance responses to anti-terror-financing and sanctions regulation rather than explicit discriminatory intent, though civil-society legal groups dispute this framing as insufficient justification 12. NGO Monitor, treated as a counter-source, characterizes the European Legal Support Center - the organization backing the Wise litigation - as founded by the Rights Forum and the Palestinian NGO Network, engaged in “lawfare,” opposed to the IHRA antisemitism definition, and active in BDS-coalition membership, and states that ELSC does not publish financial or donor data 24. A 2026 report by 7amleh, “Palestinian Exclusion from the Digital Economy is Structural and Systematic,” lists Wise alongside Revolut, Stripe, and Payoneer as global fintech providers that “exclude or severely limit Palestinian users,” though the coverage reviewed gives Wise only a single grouped mention without company-specific data 2526. A related analysis of comparator payments company Payoneer describes similar accusations of de-banking Palestinians and reducing humanitarian aid access, indicating a sector-wide pattern rather than a Wise-specific finding 27.

Civil Society & Boycott Campaign History. boycottisraeli.biz, an independently run boycott-listing site (not the official BDS Movement), lists Wise under “Banking & Finance” and “Technology” as an “Israeli Supporter,” citing as its sole grounds the Novara Media report that Wise “Froze Palestine accounts with no explanation,” and recommends Revolut, Apple Pay, Mamo Pay, and Tap Payments as alternatives 28. No public evidence identified of Wise being named on the official BDS Movement (bdsmovement.net) target list. No public evidence identified of a coordinated divestment or shareholder-resolution campaign specifically targeting Wise over Israel-Palestine, distinguishing it from campaigns identified for other companies in comparable shareholder-season reporting.

Internal Governance, Content & Retail Policies

No public evidence identified of reports, controversies, or legal actions regarding Wise’s enforcement of employee speech, political symbols, or union activity specifically tied to the Israel-Palestine conflict; targeted searches for Wise-specific cases returned no relevant results, and broader searches for comparable cases at other employers did not implicate Wise. Platform and editorial policy is not applicable in the conventional sense: Wise is a payments and money-transfer service rather than a content or social platform, and No public evidence identified of algorithmic content-moderation angles, independent reports, or regulatory inquiries into Wise on this point. Retail and supply-chain practices are similarly not applicable, as Wise sells no physical goods and has no product-labeling or sourcing supply chain; No public evidence identified of regulatory action regarding product-origin labeling for Wise.

Brand Heritage & State Partnerships

No public evidence identified that Wise utilizes military heritage, defense-sector ties, or state-security origins in its marketing; the company’s founding narrative - Kristo Käärmann and Taavet Hinrikus, formerly of Deloitte/PwC and Skype respectively - and its public brand positioning center on consumer and SME cost-transparency in currency transfer, unrelated to any state’s military or intelligence apparatus. No public evidence identified of Wise accepting state honors, hosting Israeli or Palestinian government officials, or sponsoring state-backed cultural or public-relations campaigns such as “Brand Israel”; its Israel market entry in 2017 and its 2022 partnership with Max are described in the sourcing reviewed strictly as commercial market-expansion moves 141516.

Lobbying, Advocacy, Financing & Logistics

Wise Ltd (formerly TransferWise Ltd) has been registered on the EU Transparency Register since 30 June 2015; it declared lobbying expenditure of €100,000–€199,999 for the FY April 2024–March 2025 period (down from a historical peak of roughly €250,000 per year in 2017–2019), maintains two registered lobbyists (1.5 FTE), and is a member of six industry associations including the European Fintech Association and the Electronic Money Association 29. Wise’s documented EU lobbying focus is exclusively on payments regulation - the Payment Services Directive/Regulation (PSD3), the Cross-Border Payments Regulation, IBAN discrimination, instant payments, and data protection - with 21 recorded meetings with European Commission officials between 2015 and 2025, including Commissioners Mairead McGuinness and Valdis Dombrovskis; no Israel- or Palestine-related lobbying topic was identified in this record 29. No public evidence identified of Wise or Wise plc holding a leadership role in any pro-Israel or anti-BDS advocacy organization (e.g., CFI, AIPAC, ADL, USISTF), or of any FEC-registered PAC or campaign-contribution activity tied to Wise. No public evidence identified of any Wise corporate donation, sponsorship, or financial contribution to the IDF, FIDF, JNF/KKL, Lev Echad, Israeli reservist funds, settlement organizations, Regavim, Im Tirtzu, or any military-welfare body.

By comparison, Wise’s crisis-response posture toward Ukraine involved proactively donating £100,000 to UNHCR, waiving transfer fees for four named humanitarian charities, and raising transfer limits to facilitate donations in 2022 456; no equivalent mobilization of free services, fee waivers, or donations directed at Gaza humanitarian relief by Wise has been identified in the sources reviewed. No public evidence identified of comparable logistical or financial support directed at Palestinian humanitarian relief.

Corporate Structure & Primary Mission

Wise plc (LSE: WISE) is a UK-headquartered, Estonian-founded (2011) fintech company whose stated mission is consumer and business cross-border money transfer at “the real exchange rate” 30. No golden-share, state-ownership, or state-mandated infrastructure role was identified in the sourcing reviewed. No public evidence identified linking Wise’s corporate charter or founding documents to the geopolitical objectives of any state, Israeli, Palestinian, or otherwise.

Executive & Leadership Footprint

No public evidence identified of personal donations, family-foundation grants, or fundraising by co-founders Kristo Käärmann or Taavet Hinrikus directed toward FIDF, JNF, or other Israeli parastatal/military-welfare organizations, nor toward Palestinian advocacy organizations; targeted searches combining both founders’ names with Israel/IDF/defense/cyber-investment terms returned only general biographical and business-press material. No public evidence identified of Israeli defense- or cyber-sector investment by Taavet Hinrikus’s personal investment vehicle (Taavet+Sten, co-run with Sten Tamkivi), which available reporting describes as sector-agnostic across fintech, biotech, and energy. No public evidence identified of any public statement, op-ed, social-media post, or signed letter by Käärmann or Hinrikus specifically regarding the Israel-Palestine conflict, in contrast to Wise’s institutional Ukraine statements, which are attributed to the company generally rather than to named executives 3456. No public evidence identified of Wise plc non-executive directors - Terri Duhon, Hooi Ling Tan, Elizabeth “Libby” Chambers, and Scott Hill, per the company’s governance page - holding board seats or advisory roles in pro-Israel/anti-BDS lobbying organizations (CFI, AIPAC, FIDF) or settlement-linked entities 30.

End Notes

Footnotes

  1. https://www.business-humanrights.org/en/latest-news/palestineisrael-criticism-against-wise-and-payoneer-for-freezing-the-accounts-of-palestinians-in-gaza-in-disproportionate-adherence-to-regulations-incl-co-comment/ 2 3 4 5 6

  2. https://novaramedia.com/2024/01/03/palestinians-are-having-their-bank-accounts-frozen-their-banks-wont-explain-why/ 2 3 4 5 6

  3. https://wise.com/community/support-for-people-in-ukraine 2

  4. https://wise.com/gb/blog/waiving-fees-charities-ukraine 2 3

  5. https://wise.com/gb/blog/wise-for-displaced-ukrainians 2 3

  6. https://wise.com/gb/blog/update-ukraine 2 3

  7. https://wise.com/help/articles/6XXsSWdMp4x5wH8dZUYH2r/restrictions-for-customers-based-in-russia

  8. https://www.pymnts.com/news/international/2022/wise-remitly-suspend-money-transfer-services-to-russia/

  9. https://www.uktech.news/fintech/wise-russia-ukraine-20220224

  10. https://www.amlintelligence.com/2023/08/uk-says-wise-payments-breached-russia-sanctions-regulations/

  11. https://www.cnbc.com/2023/08/31/fintech-giant-wise-allowed-russia-sanctions-target-to-withdraw-money.html

  12. https://www.complianceweek.com/regulatory-enforcement/wise-payments-cited-for-russia-sanctions-breaches-in-landmark-ofsi-action/33492.article

  13. https://www.uktech.news/fintech/wise-russia-ukraine-20220224

  14. https://wise.com/gb/blog/transferwise-launches-money-to-israel 2 3

  15. https://www.financemagnates.com/fintech/wise-partners-max-to-open-up-israelis-to-global-payment/ 2 3

  16. https://newsroom.wise.com/en-CEU/218085-wise-platform-launches-international-receive-service-announces-six-new-partnerships-for-first-half-of-2022/ 2 3

  17. https://www.onesafe.io/blog/does-wise-work-in-palestine

  18. https://wise.com/help/articles/2571942/what-countriesregions-can-i-send-to

  19. https://www.ohchr.org/en/press-releases/2025/09/un-human-rights-office-updates-database-businesses-involved-israeli

  20. https://www.business-humanrights.org/en/latest-news/israelopt-un-updates-database-of-businesses-involved-in-illegal-israeli-settlements-listing-158-enterprises-from-11-countries/

  21. https://www.aljazeera.com/news/2025/9/26/un-lists-150-firms-tied-to-illegal-israeli-settlements

  22. https://investigate.afsc.org/tags/banking-and-financial-services

  23. https://elsc.support/wise-case-launch-challenging-financial-exclusion-of-palestinians/ 2

  24. https://ngo-monitor.org/ngos/european-legal-support-center-elsc/

  25. https://www.palestineuncensored.org/big-tech-systematically-excluding-palestinians-from-global-platforms-2026/

  26. https://7amleh.org/post/palestinian-exclusion-from-the-digital-economy-en

  27. https://lexlaw.co.uk/solicitors-london/are-payoneer-de-banking-and-appropriating-funds-to-reduce-humanitarian-aid-for-gaza/

  28. https://boycottisraeli.biz/company/0e5c1338-bdf3-4104-9c0b-cc4e59554a83

  29. http://www.lobbyfacts.eu/representative/6d895b9d4bfb4ab69f2bd15c22c4d102/transferwise-ltd 2

  30. https://owners.wise.com/governance/board-of-directors 2